Trait Talk: Alexa Skill Sales Tool

Objective:┬áInform retailers and farmers about the innovative alfalfa seed trait technology Forage Genetics International (FGI) was providing for dairy farmers. To solve for this, the creative team asked themselves how they could think about a traditional sales kit differently. Having a few Amazon Echo’s to play with, it sparked a solution that was both inventive

Uncharted Waters Website

Objective: Create an engaging digital experience that informs the National Geographic audience and general consumers on the efforts agriculture is taking to address the glooming water crisis that is in the near future. WinField United is a customer-owned wholesale supplier of crop protection inputs, seed and crop nutrients, and also provides research and innovations in

Que Rica Vida Website Redesign

Objective: bilingual recipe site, Que Rica Vida, was in need of a responsive redesign that catered to it’s mobile savvy audience. My role in this process as Interaction Designer was to collaboratively brainstorm specific behaviors, create animations of feedback concepts, and help facilitate the communication of design and UX goals to the development team. My